Senior Data Scientist, Marketing Analytics

  • BlockFi
  • Remote (New York, NY, USA)
  • Jun 10, 2021
Full time Data

Job Description

What is BlockFi?

BlockFi’s mission is to provide liquidity, transparency and efficiency to digital financial markets by creating products that meet the needs of consumers and corporations across the globe. We build bridges between traditional finance and digital markets that enable growth for all participants.

We’re a team of builders and strivers, proud to champion financial inclusivity and offer economic opportunities around the globe. We provide the same inclusivity to our team members. BlockFi is a place where diversity is celebrated, individuality is recognized, and every single team member is valued. We are changing the status quo to be the first financial company that people love, and we rely on our people to make it happen! 

BlockFi is looking for a Senior Data Scientist to join our growing team!

Your Mission:

  • Assist with various ad-hoc projects ranging from client analysis, business analysis, investor reporting, and internal KPI tracking
  • Organize and reconcile large amounts of data to ensure timely, and accurate reporting while delivering a top notch client experience
  • Aggregate and clean large amounts of data from multiple sources including internal data warehouse and third party marketing platforms
  • Build and maintain LTV models, attribution models, and a framework for cohort segmentation and analysis
  • Partner with growth team to build an experimentation framework to allow statistically significant A/B testing, analysis, and reporting at scale
  • Review data for discrepancies among systems to ensure back-end data matches client-facing data
  • Create and maintain documentation on key internal data processes that helps to enable the team to train new team members, detail existing obscure data pipelines, and lay the foundation for automation
  • Assist the Marketing, Engineering and Product teams in the maintenance of current databases and warehouses, while seeking opportunities for efficiency and automation
  • Provide guidance to the organization surrounding how current processes, and changes to those processes will effect Reporting/Data Science in the short term, and long term
  • Have an eye for detail and ensure all work has appropriate checks / controls in place to ensure the accuracy and completeness of our reports
  • Be a self starter that finds opportunities for development and can deliver solutions with minimal oversight
  • Recognize that no job is too small and egos must not delay deliverables
  • Display intellectual curiosity and seek opportunities for personal and professional improvement

Your Expertise:

  • Proficient in SQL (Advanced), Python (Data Science libraries are a plus), Tableau (Or similar BI tools), Data modeling for Reporting (Relational DB and Warehouses), Excel/Google SheetsGoogle Apps Script, and Reporting ETL automation
  • Previous professional experience within a high growth, fast paced, Marketing department. (Larger startup experienced is a bonus)
  • Experience in building and maintaining Marketing Analytics infrastructure from the ground up is a plus
  • Experience measuring incrementally of both online and offline marketing programs as well as measuring brand impact on business metrics
  • A degree in a technical field such as Finance, Data Science, Statistics, Computer Science or similar field
  • Direct experience managing Business Intelligence deliverables (Analysis and Visualizations), experience with predictive analytics using Machine Learning is a plus
  • 5+ years of direct Marketing professional experience
  • Excellent problem solving skills, as well as the ability to work independently without need for constant oversight
  • Strong critical thinking and analytical capabilities
  • High attention to detail
  • Adaptable to various environments and sudden changes
  • Ability to embrace new technology, applications and solutions
  • Desire to often work with people as well as be a self-motivated team player

Your Perks:

We benefit from the great work our employees do each day. That is why we are committed to providing a variety of awesome benefits to help them live their best lives.

  • Competitive salary because we value your experience and expertise
  • Unlimited vacation / sick days because everyone deserves time for R&R
  • Employer contribution towards health coverage (including vision & dental) because your physical health and well-being is important to us 
  • Various fringe benefits such as 401k, Parental Leave, FSA/HSA, and Employee Assistance Programs because health coverage is more than just choosing your yearly plan 
  • Flexible work environment because we are a geographically dispersed team and we believe in balance
  • Pet insurance because all of your beloved family members should have coverage too
  • Weekly lunch stipend because there is such a thing as a free lunch!
  • A close-knit team of enthusiastic, collegial and driven people to work alongside in a highly meritocratic environment because teamwork makes the dreamwork

Why BlockFi?

BlockFi has experienced incredible growth since our launch in August 2017. Our client base has grown to more than 225,000 (and counting), and the company now boasts more than $15 billion in assets on our platform. We recently completed a Series D funding round placing the company's valuation at $3 billion, and our team now has more than 500 people worldwide. We have established ourselves as a crypto market leader, and as we expand our product suite and geographic footprint, we expect our addressable market to grow exponentially.

BlockFi's leadership team has decades of experience in the traditional financial services and banking world, and we take a conservative approach to regulation that will position us well for sustainable long-term growth and expansion.

Our team is comprised of highly motivated professionals from diverse backgrounds. We are aiming to become the leading lender in crypto and are poised to redefine the global financial ecosystem for the better. In addition:

  • BlockFi is one of the first companies to ever offer crypto-backed loans and the only company whose founding team has an institutional understanding of the debt capital markets and regulatory landscape in the U.S.
  • $100 MM of Series A, B, and C funding led by Valar Ventures with participation from Susquehanna, Winklevoss Capital, Fidelity, Galaxy Digital, Akuna Capital, and Morgan Creek
  • $350 MM of Series D funding led by Bain Capital Ventures, partners of DST Global, Pomp Investments and Tiger Global
  • We are moving quickly and have already deployed substantial capital into the space, proving our ability to execute and capture customer demand