SEO Manager

  • BitMEX
  • Singapore
  • Jun 17, 2021
Full time Business Strategy Data Marketing

Job Description

The Company

BitMEX is the world’s leading cryptocurrency derivatives trading platform, which has pioneered cryptocurrency trading through relentless commitment to change, and continues to set benchmarks for innovation, liquidity, and security today.

As the world's most advanced peer-to-peer crypto-products trading platform and API, BitMEX gives knowledge, confidence, and precision to hundreds of thousands of traders, transacting billions of USD a day.

Join us, as we build a thriving cryptocurrency ecosystem through strategic investments in emerging cryptocurrency technology, and create the future of digital financial services.

Overview

As part of the Marketing Acquisition team this person will be responsible for setting up and running SEO strategies and managing the BitMEX perception and conversions across the digital ecosystem 

Responsibilities: 

  • Report directly to the head of acquisition/performance marketing
  • Develop and execute successful SEO strategies that work well in the crypto space 
  • Conduct keyword research to guide content teams
  • Review technical SEO issues and recommend fixes
  • Optimize website content, landing pages and paid search copy
  • Direct off-page optimization projects (e.g. link-building)
  • Collect data and report on traffic, rankings and other SEO aspects
  • Work with social media and campaign manager  to optimize campaigns
  • Keep abreast of SEO and integrated marketing trends
  • Work with brand team to manage reputation in the digital space 

Qualifications: 

  • Highly experienced in SEO management with knowledge in SEM/paid search 
  • Highly analytical and data driven 
  • Able to plan and execute SEO best practices and drive the channel to be a key contributor to user acquisition 
  • Self driven and motivated to be kept up to date with changes in SEO 
  • Ability to work well with internal and external stakeholder 
  • Overview of the whole digital space