Partnership Marketing Manager

  • Ava Labs
  • Remote (Brooklyn, NY, USA)
  • Jun 21, 2021
Full time Marketing

Job Description

ABOUT AVALANCHE

Avalanche is an open-source platform for launching decentralized finance applications and enterprise blockchain deployments in one interoperable, highly scalable ecosystem. Developers who build on Avalanche can easily create powerful, reliable, and secure applications and custom blockchain networks with complex rulesets or build on existing private or public subnets.


ABOUT AVA LABS

Ava Labs makes it simple to launch finance applications using blockchain technology–with highly scalable and efficient networks, customizable public and private blockchains, the capability to create any digital asset, and more. We are empowering people to build an open, simple, and democratic internet of finance that enables the world to have a more prosperous future.Ava Labs was founded by Cornell computer scientists who brought on talent from Wall Street to execute their vision. The company has received funding from Andreessen Horowitz, Initialized Capital, and Polychain Capital, with angel investments from Balaji Srinivasan and Naval Ravikant.


WHAT YOU WILL DO

Ava Labs is looking for a Partnership Marketing Manager who is passionate about rapidly scaling tech brands and maximizing value for Ava Labs’ partners. This person is a result-driven individual who can build workflows to consistently design, build, and execute marketing campaigns. The Partnership Marketing Manager is an essential member of the Ava Labs who will help position Avalanche as the go-to blockchain platform for all financial products, services, and other decentralized applications. 

  • Oversee partnership strategy, execution and management, including partnership proposals, creative briefs, negotiating agreements, developing creative concepts and more
  • Plan and launch partnership marketing campaigns customized for each individual  partner, based on Ava Labs’ and its partners business objectives
  • Manage external partner strategy and relationships focused on meeting partnership timelines and business critical metrics–manage day-to-day partner relationships, critical issues, and creative executions
  • Clearly articulate campaign ideas toDesign team to develop branded, high fidelity creative executions
  • Create positive partner experiences driving excitement, alignment, and growth
  • Develop and reinforce key thought leadership messaging and themes to ensure consistency through speaking engagements, proposals, and internal communications
  • Collaborating with the broader marketing team members to develop programs, enforce brand guidelines, and advance Ava Labs’ and its products’ messaging and mission through partnership activities
  • Track the effectiveness of product marketing campaigns and report back to the business on performance and optimizations required


WHAT YOU WILL BRING

  • 3-6 years experience in product, partnerships, or digital marketing
  • 2+ years of experience in tech marketing, preferably within a high-growth environment
  • Successful track record of researching target markets, defining messaging, and executing product launch plans.
  • Strong analytical ability, conflict resolution, and negotiation skills
  • Superior writing, communication, and presentation skills
  • Required: Highly passionate about knowledgable with DeFi blockchain technology and cryptocurrencies
  • Required: Advanced knowledge of Google Marketing Platform, MailChimp, major social channels