General Manager - Europe

  • Luno
  • London
  • Jun 15, 2022
Full time Management

Job Description

The role in a nutshell

We’re looking for an inspirational leader to take charge of our Europe business. This is a huge opportunity for someone to shape our strategy for the whole region and ensure that Luno is the most well known and trusted brand for cryptocurrencies in Europe.

This is a fantastic opportunity for someone to build and lead a business from the ground up. You will be responsible for leading and building a highly ambitious team to serve the market by gaining a deep understanding of our customers and then fine tuning our product to match their needs. The UK is one of our fastest growing markets and we have a good foundation across the rest of Europe to build on at scale. 


Your mission

  • Take ownership of the Europe region with a goal of ensuring that Luno is the most trusted and preferred place for customers in Europe looking to buy/sell/store cryptocurrencies.
  • Act as the spokesperson for our Europe business in the media and at events. 
  • Get to know our European customers and what they need from Luno, then work with our product teams to incorporate those insights into our regional strategy.
  • Work closely with our marketing team to plan and launch large scale regional marketing campaigns
  • Develop and maintain relationships with key partners in Europe including regulators, banks, merchants, media
  • Define and execute scalable playbooks to launch rapidly across Europe over the next 12-24 months. 
  • You take ownership of the country’s P&L and budget
  • Develop, manage and grow a multi-skilled team across the region. 
  • Create a team culture of continually learning and improving on every test, process and launch.


The ideal Lunaut, will have:

  • Run a consumer business arm/product with international exposure.
  • Grown a business from $0 to $X Million, run a regional P&L, built a business up from scratch
  • Led cross functional and multi-national teams, and found it rewarding when you helped some of them to reach the next step in their career.
  • Proven experience covering product, consumer business, partnerships and marketing.
  • Got a genuine interest in cryptocurrencies and blockchain technologies and their potential for disrupting the status quo.
  • Initiated and led projects to success by collaborating with various teams and stakeholders
  • Shaped senior leadership thinking around key issues and influenced them to act in a certain way
  • A tendency towards action but never at the cost of a well researched plan

In the first six months you will:

  • Have supported the continued growth in the UK as our core market. 
  • Launched France after obtaining a license and built a team on the ground in the market (NB we have made our first Country Manager hire starting in May)
  • Have formulated local strategies for your market and successfully executed multiple measures with visible impact on user growth
  • Have identified key challenges and opportunities in your market and prioritised strategic projects
  • Have built strong relationships with a valuable network of key stakeholders in your market
  • Develop new business through partnerships.


Life at Luno:

  • Forward-thinking and ambitious team that values diversity, hard work, and the continuous quest for excellence.
  • Remote but reachable work policy gives you the freedom to choose between working from home or the office.
  • Improve body and mind, with excellent private medical insurance. 
  • Free training courses on Udemy and CodeAcademy.
  • Generous maternity / paternity and even paw-ternity for your furry friend.
  • Annual Inspiration Day.
  • A collaborative, friendly work community, with regular social events and virtual cooking, dancing, drawing and house planting classes hosted by our Lunauts. 
  • Free lunch and snacks.
  • Free access to Headspace – a full library of guided meditations, sleep stories, and music.


About us:

Luno makes it simple to buy, store and explore crypto. More than 10 million people have chosen to invest in crypto with Luno using our platform, which is available on Apple, Android and as a desktop experience. We’ve enabled over $52bn of transactions and we securely store over $1bn for our customers around the world.

Our mission is to put the power of crypto in everyone's hands because we believe that giving people access to a robust and fair financial system is a basic human right. We are with customers at every step of their investment journey with clear, jargon-free information and an easy-to-use app experience that helps people get started from as little as $10.

In order to make crypto accessible to everyone, everywhere, we’re on the ground in more than 40 markets across North America, Africa, Asia and Europe. We are registered with all local financial intelligence authorities and proud of our strong AML measures and world-leading compliance teams. All the crypto we store for our customers is regularly verified by independent auditors.  Luno is the trusted guide that will bring crypto to over 1 billion people by 2030.


We are an equal opportunity employer and value diversity at our company. We do not negatively discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.